Gmail labs team introduced a new feature, a verified accounts key to help distinguish spam from a legit email.Now it will add a Anti-Phishing key to all genuine emails from popular sites like eBay and PayPal.
As per Official Gmail Blog :
We’re always looking for new ways to protect Gmail inboxes from spam and phishing. Last year, we started taking extra steps to protect you from fake eBay and PayPal emails, requiring that any email claiming to come from one of eBay’s or PayPal’s domains actually comes from them. We do that by looking at the “From” header, and when it says “ebay.com” for example, it means it really did come from ebay.com. Anything else is rejected; it won’t even appear in your spam folder because Gmail won’t accept it.
Not many people were aware of this feature, says the Gmail team, so they decided to create an actual icon for a verified account so people would identify an email address that’s legitimate. After enabling this feature , you will start to see a key icon next to verified emails that are “super-trustworthy.”
What does “super-trustworthy” mean?
1) The sender, usually a financial institution, is a target of phishers
2) All of the sender’s email is authenticated with DKIM,
3) Gmail rejects any fake messages that claim to come from this sender, but actually don’t.
How to Enable this feature :
To turn on this feature go to Settings –> Labs and look for “Authentication icon for verified senders” and then click on Enable.
Note : This feature is limited to just eBay and PayPal right now.Gmail labs team will add more senders in the future.
Links : New in Labs: The super-trustworthy, anti-phishing key [Official Gmail Blog]
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