SendPulse Review: A Powerful Email Marketing Tool

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We all want our newsletters to succeed and garner a good amount of conversions. There are tons of optimizations happening every now and then just to ensure that the emailers being sent are received well. However, getting users to open your emails is a tough job and requires a great deal of effort. Everything from the timing to the target audience to the email title plays a huge role in getting the email opened. But you can’t get everything right every single time.

SendPulse

To tackle this hassle, SendPulse has come up with a revolutionary service that will definitely help you in increasing your newsletter open rates without you having to do much. This seems truly magical and the service is being loved by many. Let’s take a look at what features does it offer.

Machine Learning and Predictive Analysis

SendPulse makes use of machine learning and predictive analysis to the core. It creates user profiles depending upon the subscriber’s data which makes it easier to target users. It also predicts user behavior to create emails which will have high levels of engagement. This makes your job completely easy as you won’t have to do literally anything additional.

Automatic Segmentation and Personalization

Segmenting and personalizing your audience is a tough job, but SendPulse makes it much easier. It automatically does that for you and also ensures that the email is sent at the right time to the right people.

Throughout the process, the AI keeps on learning based on the text interaction that happens with the customers. Thus, it crafts messages that would be most appropriate for that particular user. All of this is extremely helpful in increasing your open-rates as well as engagement.

All-in-One Tool

Every marketer knows that reaching audiences through only a single channel is not effective. Thus, there are multiple communication modes one needs to follow in order to reach the right audience at the right time. The most popular means of direct marketing includes email, SMS and push notifications.

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All of these technologies would work together so that you can reach your customers in more than one way. This strategy is more effective than just emailing your customers and expecting them to convert. SendPulse provides you an all-in-one solution which definitely makes it easier to manage everything from a single dashboard.

Pricing

Coming to the price aspect, there are multiple plans available to suit everyone’s needs. The first plan is completely free and is restricted to a limited number of users. If you have less than 2,500 subscribers, you can send them up to 15,000 emails without for free.

The paid tier is extremely flexible and provides you an option to choose the number of subscribers you have so that you don’t pay for anything more than the resources you use. For 3000 subscribers, a monthly subscription of $29 is applicable and it increases depending on the number. There’s a pay as you go model too, wherein you will be billed upon the number of emails you send instead of the number of subscribers. If you need anything more, you can directly contact them.

You can use 100% free push notifications as much as you want irrespective of the plan. Moreover, SendPulse offers the largest quota for free SMTP and email service plans which are available without any functionality restrictions.

The Bottom Line

Now that you know about what SendPulse has to offer, you can delegate the job of optimizing your emails to it. The product would ensure that your emails receive the highest open rate, with the help of futuristic technologies like artificial intelligence, machine learning, predictive analysis and more.

To see it in action, you can check out the service on the free tier and see how it improves your open-rates.

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Vishal Gaikar

Article by Vishal

I am Vishal Gaikar, Software Engineer, Web Addicted,
Living in Maharashtra, India.
If you like This post, you can follow Tricks Machine on Twitter, also you can add me on Google+.

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